How are you getting your message out?

March 6, 2011

As a professional communicator, I utilize differing dissemination vehicles, depending upon the company and the message. Vehicles include traditional means, like newsletters, press releases and ads, along with electronic methods. A good marketing communications plan analyzes all the possible dissemination methods and capitalizes on the ones that will best reach target audiences. Below is a short list of ways to communicate your message. What would you add to the list?

newsletter or magazine

press release

advertisement

media relationships – press coverage

community relationships

industry group memberships

web site

e-mail

e-zine

LinkedIn

Twitter

FaceBook

blog

word of mouth

public speaking

networking/one-on-one meetings

events


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